WHAT IS A TRANSACTION MARKETING?

A simple, holistic, common sense route to profitability and sustainability.

FOCUS ON DIRECTNESS

We will teach your team how to transact more directly and transparently so that your profitable customers understand you better and feel more comfortable doing repeat business with you.

We have a CAN DO approach not a could ,would, should approach.

Please call
+44 (0) 845 130 9384 for a free introductory discussion

TEST SELL FIRST

Have you tested out your target market before launching?

Before launching, or if your product or service is untried in a new target channel, why not carry out a “Test Sell” exercise with Transaction Focus.

This is a key element of Transaction Marketing™ and a key function of our Transaction Audit ™ process.

If you know exactly what obstacles to expect, you will be more successful.

Test Selling rigorously on a small scale will save you significant money and time.

It will also enable you to accurately forecast what sales and marketing resources you will require over what period of time.

TRANSACTION MARKETING™

A commercial transaction is of little value to you or your stakeholders if you are not making a healthy profit.

We analyse your existing customers and assess their profitable value to your business.

We will even help you renegotiate unprofitable business terms.

We set transaction parameters to ensure that you satisfy your clients profitably and so that your business relationships are ongoing and sustainable.

We can measure your performance with a Transaction Audit™.

WE FOCUS

WE is an important element in Transaction Marketing.

Are your sales, marketing, finance, production and customer service teams working as ONE ?

We focus on pulling teams together to get measurable results.

Client and Business Developer (The Transaction Focus Team) need to work as a team to bring everyone together by using the word “WE” as often as possible to avoid the “them” and “us” scenario.

You are always our client and Transaction Focus are the ones who have to jump through the hoops first.