Transaction Focus outsourced sales development

WHAT WE OFFER

Media neutral sales and marketing assistance.

Outsourced Sales Support

Branding Advice & Creation

Outsourced Marketing Support

Customer Service Advice

Transaction Audits

Export Sales Assistance

TESTIMONIALS

“We manage to close 75% of the leads generated by Transaction Focus”

Catherine Smith, Managing Director of Zarcus Ltd.

“Cassini Maps appointed Transaction Focus to help create and implement a direct sales strategy to reach the UK book trade. Within four months, we had sold our maps into over 70% of Waterstones stores in England and Wales and an ever increasing number of independent booksellers. This ‘joined-up’ sales and marketing approach is really working for us.”

Brian Quinn, Managing Director of Cassini Maps

WHO WE ARE

Transaction Focus offers a comprehensive brand centric and practical service to maximise the value of your customer transactions in the short and long term. We call it Transaction Marketing ™.

Put simply, we ensure that you retain the most profitable clients; it is the smartest way to make money and stay in business.

We are sales and marketing professionals who focus on the job in hand, either independently or alongside your sales and marketing team

We work as sales people simultaneously as observers (even anonymously if you like) to analyse sales performances, Brand Performance Indicators and other Key Performance Indicators (KPI’s)

CHARLES SMEE

Charles Smee, our founder has 20 years experience of Advertising, Sales Promotion, Sales force motivation and Trade marketing in 6 countries with blue chip multinationals . He also has worked in Field and Telephone Direct Sales in a range of sectors (FMCG, Industrial products, Publishing and TV)

Please call +44 (0) 845 130 9384 for a free introductory discussion

NICOLA ELLIS

Nicola Ellis has over 20 years of experience in Strategic Planning and Marketing. Eighteen years was spent developing the diamond jewellery markets in the Far East and India for De Beers. In recent years she has helped a variety of SMEs in the UK to develop their business and marketing activity.

SUE LAWRENCE

Sue Lawrence has worked extensively in the delivery of worldclass service during her career at British Airways and Accenture. With international and UK experience, Sue has focused both on the design of the service product as well as the development of the individual as a business asset through targeted communications, training and coaching.

TONY WARDLE

Tony shapes brands and brand messaging with a focus on driving sales and margin growth. He was CEO of several Saatchi subsidiaries and Group Marketing Operations Director at Reuters. He has worked on branding projects with such household names as Reuters, Orange, Virgin and Fujitsu, and with Bristol & West Mortgages, Countrywide Farmers and many smaller SMEs.

CHARLIE BIRCH-REYNARDSON

Charlie’s 20 years experience bridges the gap between sales and marketing. With a marketing agency background, he has a business development focus with real skill in one-to-one communications and has helped many companies develop and achieve their growth targets. He has worked with multinational organisations as well as helped smaller businesses grow into something more substantial. His clients have varied in market, sector and stature ranging from SMEs to multinationals.