Businesses are normally more comfortable selling within traditional or existing sales channels, but are often unsure about how to package and sell their products in new sectors.
Transaction Focus helps companies to generate sales revenue in new channels or sectors, so that businesses can become less reliant on existing channel or sector sales.
During recessionary times, channel development focus in new sectors should increase particularly if existing / traditional channel revenue is diminishing.
Transaction Focus’ outsourced marketing Service can help you repackage your product or Service offer to appeal to a new target channel or sector. All marketing packaging should be focused on securing sales transactions. We can also help you with export sales and recommend test selling your product(s) in new sector channels, before carrying out a full scale launch.
By using our outsourced sales service , companies can first of all carry out test marketing and test selling to explore new channel development potential before committing internal sales and marketing resource. Sales and marketing resource can also be scaled up and down in line with channel demand and potential.